Over Femke
In busy times, I perform best. Ten years of experience as a digital marketing communication specialist, social
media expert and project/campaign manager. I am enthusiastic, motivated and flexible. I highly value a
positive and dynamic environment. I am always scouting for customer facing propositions by creating new
products and services that add value to the customer.
- screening is in behandeling -
Vaardigheden
Social media marketing
Talen
Nederlands
(Moedertaal of tweetalig)
Engels
(Volledige professionele vaardigheid)
Frans
(Beperkte werkvaardigheid)
Duits
(Basisvaardigheid)
Projecten en ervaring
La Fem Communications
Online marketing and communication specialist and social media expert.
Online Marketing and communication specialist and social media expert.
KLM Royal Dutch Airlines
Global Digital Marketing Manager / Social Media Manager
Responsible for;
- Global online marketing communication and Social Media
- Increase and secure KLM’s global online brand positioning.
- Lead the go to market strategy and business implementation
- Lead the ideation, design and launch of new services, products and
features
- Define and manage roadmaps and strategy of customer-facing services
- KLM Voice and KLM Bots
- Scouting for new opportunities for digital activations and marketing
campaigns
-Implementing new functionalities and services on KLM's Social Media
channels
Projects;
-Launch KLM BB on Messenger (Golden & Silver Spinaward)
-Cockpit Tales series (Silver Spinaward)
-Launch partnership KLM & Airbnb (Nominee Spinaward)
-KLM Game; Aviation Empire (Golden Spinaward / Dutch Game Award /
Webby Honoree)
-KLM's emoji service on Messenger (Nominee Spinaward)
-Ambassador Program
-CitySelfie (Nominee Spinaward)
-Happy holiday flight